52nd City

SabaH, or Sunrise

While driving aimlessly around Bevo last Sunday, chewing gum and listening to Dr. Zorba on the radio, I spotted a large, colorful poster in a shop window for SabaH. The name means "Sunrise" in Bosnian, and apparently it's one of the largest Balkan papers in the U.S.; they have subscribers all over this country, and in Canada too. The paper was started in New York City in the late '90s, but they're relocating their main offices to St. Louis. It's partly because there's a huge Bosnian population here, but it's also because of the quality of life. Said founder Sukrija Dzidzovic in a South Side Journal piece of a few weeks ago: "Whoever from St. Louis has a dream to go to New York, there's no need for it."

As a non-native (albeit one who came from not quite so far away), I couldn't agree more. Cheers to that, with a big glass of sparkling water & pomegranate juice.